Hi Priya, Mark here. Just checking you saw my email about the bathroom. Happy to call whenever suits, or reply with a good time.
Follow up when
they go quiet.
Most people who stop replying have not said no. They got busy. A short run of emails and texts checks in over the next few days, then stops on its own as soon as they answer.
Why it matters
Chasing by hand works until the week gets busy. Then the follow-up depends on someone remembering, and the enquiries that needed one more nudge are the ones that slip.
A planned sequence means every quiet lead gets the same considered follow-up, written in your voice, without you keeping a list in your head.
How it works in practice
- A check-in after a day or twoIf there is no answer to the first reply, a short message asks whether they saw it.
- Each message adds somethingAn answer to a common question, an example of similar work, or an easier way to book.
- It stops when they replyThe moment they answer or book, the sequence ends. Nobody is chased after they have responded.
- Then it hands back to youAfter the last message, the enquiry is flagged for a personal call or closed off politely.
Who does what
We set up
- The timing and number of messages
- Each email and text, written for your business
- Stop rules, so replies and bookings end the sequence
- A simple view of who is part-way through
You
- Approve the messages
- Take over the conversation when someone replies
- Tell us when a message needs changing
Texts only go to people who gave you their mobile number, and every message makes it easy to say no thanks.
What the messages look like
A few bathrooms we finished this year
Hi Priya, in case it helps while you plan, here are three recent bathrooms with a similar layout to yours.
If the timing has changed, just reply and let me know. I will stop following up.
Mark
Illustrative samples. Every message is written for the business it runs in.
Let’s look at how your
enquiries are handled now.
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